Why your newspaper should go to modular ad sizes

WANNA LOOK GOOD in the eyes of your ad director and publisher? Tell them to check out this post.

For years, I’ve been pushing the benefits of modular advertising sizes. And all that time, I’ve struggled to find the facts that state the advantages as clearly as this “white paper” from KubasPrimedia.

This is really a find—and it can have a positive money-making influence on the future of your newspaper.

Now, what publisher do you know who wouldn’t want that?

Advertisements

Leave a comment

Filed under Uncategorized

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s