A question on text fonts from: Beth Wolterman | Ida County Courier

BETH SENDS ED A QUICK QUESTION…and Ed responds like the smart aleck he is.

Here’s the email exchange:

FROM BETH:

‘You mentioned there are better copy fonts than Times for a weekly. I agree. Give me your top five to consider.’

FROM ED:

Beth:

Here are my top five fonts for text:
1. Nimrod.
2. Nimrod.
3. Nimrod.
4. Nimrod.
5. Nimrod.
OK…now that the point is made…
Here are my top five fonts for text:
1. Nimrod.
2. Utopia.
3. Georgia.
4. Cheltenham
5. Kepler.

So you can take a look for yourself, Ed’s top five follow. Oh…and the top five tend to change from time to time.

Except for Nimrod. That’s a constant.

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11 Comments

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11 responses to “A question on text fonts from: Beth Wolterman | Ida County Courier

  1. Kristin Coker

    Ed, What are your feelings on Quisoco Two?

  2. You recommended Lucida Bright for me. Is it now out of style?

  3. Marc Stumbo

    I chose ITC Charter by Matthew Carter when we redesigned. It’s highly legible, has very strong serifs and holds up well when kerned.

  4. James Clark

    Can’t go wrong with Minion. It’s brought a more modern look while keeping the old-fashioned feel of our 114-year-old New England weekly.

  5. Hi, Ed! What are your thoughts on Slimbach as a text font? (Not that we’re changing from our newly-minted design that employs Nimrod, mind you). Has Slimbach ever made your top 5?

    • I’m OK with Slimbach…for magazines. For newspaper use (remember, we’re printing on stuff that’s only a grade or two up from toilet tissue!), Slimbach is just a bit too light and pretty. It’s wispy. Analogy: A Miata (nice little runabout) and a Mustang Cobra (one b-a-d hunk o’ steel!). The Miata just can’t cut it in a head-to-head with the Mustang. Ditto Slimbach vs. Nimrod (and a few others).

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