Monthly Archives: March 2010

Pages from: Kristin Coker | The Times and Democrat

KRISTIN COKER IS A WINNER! And not just here. Her work has been recognized by the South Carolina Press Assn. and others. Deservedly so!

FROM KRISTIN:

This year was a great year for our newspaper. We had an overall of 30 award winners in our division. I had seven of those awards.

| First and third place for Page Design, with the third place going to “We Will Not Forget,” the July 4, 2009, commemorative poster recognizing those locally who have died in the war on terrorism.

| First place for Sports Page Design, which featured the S.C. State Bulldogs.

| Second place for Feature Page Design. One of three pages featured an Appalachian Trail Trip.

| Second place for Informational Graphics Portfolio in a competition among all S.C. newspapers. One graphic submitted was a political poll that polled how Americans felt on certain issues.

| Second place in Photo Illustration among small and midsize dailies for “Back in the Outback,” a poster celebrating the University of South Carolina’s football bowl game in January 2009.

| Third place in Page One Design. (Of note, I also earned an honorable mention from the Southern Newspaper Publishers Association for the same pages submitted.)

Great work by all competitors; I was very humbled to be recognized so abundantly. Also, congratulations to all S.C. winners. Especially in a difficult time for the economy and newspapers in general.

Here’s a grouping of Kristin’s pages:

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Poll: Your page design software

POLL CLOSED.

WE HAVE 100 VOTES.

RESULTS TO BE POSTED SOON.

Thanks to all who voted.

ADOBE HAS INTRODUCED Creative Suite 5! As in the past, the new software has a whole new set of capabilities. For those still on QuarkXPress, it will be another disappointment—knowing that there’s something much better out there and that they will have to continue to plod along with Quark. I know some who are still on Quark 4!

So, here’s our poll. Let us know what you’re using at your place—and don’t forget to leave a comment or two!

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Poll results: My pet peeve as a designer is…

THE RESULTS ARE IN. A total of 53 votes in this poll, with no clear-cut-absolutely-runaway response. The comments tell some tales.

Here’s the breakdown:

Comments and “other” entries were fascinating..and fun:

Two major peeves of mine:

1) A shoulder-lurker micromanaging a project (down to the font size).

2) Those certain 2 or 3 people that will come to you with 10+ sets of changes on any given project instead of figuring out what they wanted before they brought it to me to work on.

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Being told to re-do something: duh, if it’s not already perfect, why?

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Hovering “customer.”

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Being a “living mouse” for a publisher who micromanages design work.

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Graphics or files of insufficient quality.

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Sales reps.

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Being asked to redesign a finalized page.

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Doing a nice, clean design only to have the advertiser or editor fill it up!

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Someone standing over my shoulder, micromanaging a project (poorly).

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Not having enough space for the art, or any good art.

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Having so many other duties, I don’t get to design much.

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Being told: “We’re producing a 56 page tab…in two days.”

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Getting a centerpiece that’s pre-designed by the people at the budget meeting.

If you didn’t get your vote in…sorry, Charlie…the poll is closed. Another one coming in a week or two.

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Progress! …and your suggestions continue to count!

JUST RECENTLY, WE SAW two front pages submitted by Marah Pahl at the Kanabec County Times.

I was not very kind about the “cartoon” in the left corner of the nameplate. My comment at the time: “…the cartoon in the upper left corner has got to go! I’ve seen this paper before…and mentioned that before. I think it makes your paper look like a high school yearbook. There are much better ways to place those elements there—I suggest you consider upgrading the nameplate ASAP.”

Marah wrote back to ask what I would suggest for the nameplate and I offered her the option of trying some new looks and sharing them here. Marah took me up on the offer, submitting three ideas. She points out that the space in the top right corner must be kept clear for the mail label. My thoughts follow.

FROM ED: Any of these is far better than the present nameplate…and yet none is a standout.

The top version feels dated and clunk. It has a heavy look. It might be helped by more letter spacing in “KANABEC COUNTY” to bring the words full across the top of “TIMES” but the heaviness of “TIMES” and the black reverse with type above it creates clutter. I give it a D at best.

The second option appears a bit too tiny and, again, it’s clunky. I think the reason for that is the slab serif “Times,” identical to that in the first option but even a bit more squat and “fat.” Again, I’d suggest increased letter spacing in “KANABEC COUNTY” to bring the words full across the top of “TIMES.” The heavy reverse bar really needs to go—it just weighs everything down and it’s too strong. It earns no more than a C.

The third option is lighter and more comfortable, though I’m not taken with the all-caps “TIMES.” And…really…does it have to be in red? Let’s take the type size down a tad to give the nameplate some air on both sides. Granted that you need the space in the top right corner, but what are you going to place in the top left? And can we reduce the space vertically, even just a bit? Maybe…just maybe…a C+

In brief, I think we can do better. We’re just not there yet.

So…what are your thoughts, folks? Marah apparently has the OK to try different looks. What would you advise? Let’s hear it!

UPDATE: BLOG REGULAR KRISTIN COKER sends along the following redesign suggestion, with her note (and a comment from yrs. truly) below.

FROM KRISTIN:

Hey Ed,

I wanted to comment on the nameplate for Kanabec County Times, but decided instead to send an example. I think that the designer was going in the right direction but that her vision just needed a little tweaking. I’m sending an example of what I think may be better. (I hope to at least get a C+.)

I’ve set the name on two levels, keeping the red TIMES, and setting the Kanabec County above with the lettering tracked a little more. I’ve set up a weather promo at the left ear, leaving the right open for a label. (A weather promo doesn’t have to be used, it was just an example.) I’ve also set the date, folio information and price between two .5 rules; a .5 rule sits across the top and through the web address.

I hope this helps a little. If Ed doesn’t like it, well at least I tried.

FROM ED: Ed likes it. Ed gives it a B to a B+. But (there’s always a butt [pun intended]) I have a few points. None of them is a negative…just items to consider. Here they are:

1. I’m not sure you’re leaving enough space for the mail label at the right side. Seems to me it will have to be wider.

2. I’ve grown to really dislike weather ears. I think the space at the top of page 1 is too valuable for that.

3. Perhaps your “KANABEC COUNTY” is a bit too big. I’d prefer a bit smaller and space a bit more. BTW, what is that type face? I really like it!

4. I also really like the way you handled the web address. Elegant.

Ed likes.

Now, how about the rest of you? Marah’s ready to make a major change but wants our advice. Please jump in!

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